Mobilizing and

Turning an Economic and Climate Crisis into an Opportunity.

See Our Plan

What Will Our Plan Do?

In the midst of all the challenges Canada is facing right now - economic, climate and food security – what if farmers and clean technology teamed up to solve all 3 at once?

Terramera's Plan

What is Regenerative Agriculture?

A set of tools and practices that pulls carbon from the air and transfers it underground—storing carbon and improving soil health with each growing season. Regenerative practices have been found to boost farmer profitability by up to 78%.

Many farmers are already practicing regenerative techniques like no-till and cover crops. By mobilizing and quantifying Regenerative Agriculture creates a way for farmers to earn money from a full range of practices that are better for crops, plant health and the environment.

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Collage of farmers

Bringing together farmers and clean technology to turn economic and climate crises into opportunities.


"As outlined in our Producing Prosperity plan, Canada needs a strategy that recognizes agriculture's centrality to our nation's climate, health and economy. We've outlined policies to ensure farmers remain profitable, can compete in global agri-food markets and provide affordable food for Canadians. The Global Centre for Regenerative Agriculture is an exciting proposal that can help turn these policies into action.  Their work aims to bridge the divide between traditional and regenerative approaches in agriculture. Because, as the Terramerra team puts it, the divide doesn’t matter – data does. Using novel technologies to measure the GHG sequestration and reductions resulting from best management practices (BMPs) is key to ensuring that farmers’ efforts are recognized.

Across Canada, these BMPs are on the cusp of being awarded credits under Canada’s Carbon Offset System. Measuring reductions with precision monitoring will help ensure that farms are credited for the reductions they make every year. This financial benefit also has potential to help more farms than ever adopt the technology they desire to reduce emissions even further."

CFA logo


"We need the intersection of the best in agriculture with the best in technology and research to understand and mitigate the impact of climate change. This proposal brings together the best minds to address some of the hardest problems facing us. I enthusiastically support this proposal, and look forward to collaborating with the amazing team!"

- Dr. Ranveer Chandra, Chief Scientist, Microsoft Azure Global


Impacts on the Economy and COVID-19

More than 10M Canadians are still out of work and businesses are still grappling with the uncertainty of COVID-19. By mobilizing and quantifying Regenerative Agriculture it creates 2.5M jobs and generates $8.7T for the economy by building an economic engine around two key industries – agriculture and technology -- creating high-tech jobs, pioneering rural development and improving rural connectivity. By using the model of the tiny but highly efficient Netherlands, we can boost our exports and jobs per acre by 155-times.


Pushing Back on Climate Change

Canada is experiencing extreme weather events, faster rising temps than the global average, arctic sea ice melt and changing precipitation patterns. With this plan, farmers can now play the most important role in solving the climate crisis. By incentivizing regenerative farming practices that improve soil health with each growing season, boost yields and profits, decrease risk and sequester carbon in the soil, we can help farmers pull 78 Gigatonnes of CO2e out of the atmosphere and get Canada to net zero emissions by 2050.


Tackling the Increasing Food Shortages

1 in 7 Canadians report food insecurity in the last 30 days – and 1 in 5 for households with children. Canada will welcome an additional 10M people by 2050. By mobilizing and quantifying Regenerative Agriculture it will help improve soil health, farm productivity and resilience, leading Canada to food security and global innovation while supporting farm to table and local food sustainability. To achieve this, Canada can leverage its world-leading cleantech cluster in BC.

"Mounting research shows us that carbon in the atmosphere is bad while carbon in the soil is good. We're creating a system to pay farmers for getting carbon where it should be."

- CEO, Karn Manhas


Canada vs the Netherlands

Canada has 155-times less exports per acre of farmland than the Netherlands.

  • 2,500,000

    of farmland

  • $130 Billion

    farmland in Agriculture/Agri-Food Exports?

  • 52,000/Acre

    farmland in Agriculture/
    Agri-Food Economic Activity

  • ~750,000 Jobs

    in Agriculture/Agri-Food

  • 1 Job Per
    3 Acres

    of farmland

Canada vs Netherlands diagram
  • 160,000,000

    of farmland

  • $56 Billion

    farmland in Agriculture/Agri-Food Exports?

  • $335/Acre

    farmland in Agriculture/
    Agri-Food Economic Activity

  • ~2,300,000 Jobs

    in Agriculture/Agri-Food

  • 1 Job Per
    70 Acres

    of farmland

Potential for $8.7 Trillion in new economic value from Canadian farmland by reaching Dutch efficiency levels. At just 10% of the Netherlands’ jobs per acre, Canada could add 2,570,400 new jobs (over 2x increase), building local & rural economies.

Bold and courageous innovation policy inspires innovators to find solutions to our most urgent global issues, like climate change. The Digital Technology Supercluster’s model of collaborative innovation is evidence of how transformational ideas like this can both be developed in Canada by Canadian companies and thrive to deliver results that benefit Canadians and the world.

Sue Paish - Digital Technology Supercluster


Canada has the opportunity to be a global leader in developing the science and policy required for operationalizing truly regenerative agriculture. The proposal that Terramera has developed provides a clear pathway for developing this leadership.

Sean Smukler - The University of British Columbia

PhD Associate Professor
Chair of Agriculture and Environment Associate
Dean of Graduate and Post Graduate Studies

Regenerative agriculture is the next major step required for Canadian Agriculture to meet the societal demand of providing secure long-term food production while having net negative carbon emissions.

Preston Sorenson - The University of Saskatchewan

Ph.D., P.Ag, Postdoctoral Fellow

Canada has the potential to lead the world in better management of soil organic carbon through effective regenerative agricultural practices. The proposal Terramera developed truly shows the direction towards such shifts in agriculture. I strongly support their effort and sincerely hope to have the opportunity to collaborate with them.

Siddhartho S. Paul - Dalhousie University

PhD Postdoctoral fellow

I am highly supportive of the initiative put forth by Terramera and I believe that they have the potential to address many of these challenges that I have identified outdated and ineffective soil survey mapping practices.

Dr. Brandon Heung - Dalhousie University

Assistant Professor Co-Chair, Faculty of Agriculture
Canadian Digital Soil Mapping
Working Group Soil-Landscapes Analysis & Modelling Lab Secretary
Pedology Committee Department of Plant, Food, and Environmental Sciences
Canadian Society of Soil Science

Given the diversity of Canada’s crop production, soils, and environmental conditions, coupled with the support from industry and our scientific expertise we can be a global leader in developing the science and policy required for operationalizing truly regenerative agriculture. I enthusiastically support this Terramera’s effort and hope to collaborate on this project.

Dr. Asim Biswas - University of Guelph

Associate Professor School of Environmental Sciences

Humanity uses 50% of the habitable land on the planet for agriculture.  Advances in understanding and incentivizing soil regeneration can effectively turn that huge surface area into a carbon sponge that addresses our 1T ton CO2 excess while creating a more resilient, nutritious, and profitable food system.

Tom Chi- Founder of At One Ventures

Chairman of the Buckminster Fuller Institute
Co-founder of Google X
Global Advisor on Rapid Prototyping